{"id":2242,"date":"2025-05-30T10:12:33","date_gmt":"2025-05-30T10:12:33","guid":{"rendered":"https:\/\/idlayr.com\/?p=2242"},"modified":"2026-03-25T22:13:36","modified_gmt":"2026-03-25T22:13:36","slug":"como-la-identidad-movil-puede-reconstruir-nuestro-quebrantado-modelo-de-confianza-en-linea","status":"publish","type":"post","link":"https:\/\/idlayr.com\/es\/blog\/como-la-identidad-movil-puede-reconstruir-nuestro-quebrantado-modelo-de-confianza-en-linea\/","title":{"rendered":"C\u00f3mo la identidad m\u00f3vil puede reconstruir nuestro quebrantado modelo de confianza en l\u00ednea"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Vivimos en un mundo en el que el m\u00f3vil se ha convertido en el principal dispositivo inform\u00e1tico, transformando la experiencia del usuario y planteando nuevos retos y oportunidades para la seguridad de la identidad en l\u00ednea.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>Se rompe la confianza en l\u00ednea<\/h3>\n<p><span style=\"font-weight: 400;\">La identidad es la base de la confianza en l\u00ednea. A medida que nuestro mundo se mueve cada vez m\u00e1s en l\u00ednea, tenemos que ser capaces de confiar y ser de confianza en el mundo en l\u00ednea, y cr\u00edticamente, ahora tenemos que ser capaces de ser de confianza en nuestro dispositivo m\u00f3vil.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">El eslab\u00f3n m\u00e1s d\u00e9bil del modelo de seguridad actual es el ser humano. Todos somos perezosos y siempre preferimos la simplicidad a la seguridad. El enfoque tradicional de identidad en l\u00ednea de Correo electr\u00f3nico + Contrase\u00f1a, as\u00ed como <\/span><a href=\"https:\/\/idlayr.com\/es\/blog\/hemos-alcanzado-el-mfa-maximo-cual-es-la-alternativa\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">M\u00e9todos AMF<\/span><\/a><span style=\"font-weight: 400;\">como <\/span><a href=\"https:\/\/idlayr.com\/es\/blog\/sms-otp-2fa-fraude\/\"><span style=\"font-weight: 400;\">SMS OTP<\/span><\/a><span style=\"font-weight: 400;\">depende en gran medida de las interacciones de los usuarios y eso la hace vulnerable a los ataques de suplantaci\u00f3n de identidad.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Los usuarios no quieren ser responsables de la seguridad. Quieren que la gestione otro. Desde el punto de vista del usuario, la identidad y la seguridad en l\u00ednea deber\u00edan \"simplemente funcionar\", ser invisibles y totalmente seguras. Pero hoy no es as\u00ed.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>La falta de confianza en Internet es un problema de $10 billones<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se prev\u00e9 que el coste de la ciberdelincuencia para las empresas ascender\u00e1 a $10,5 billones anuales de aqu\u00ed a 2025.<\/span>\u00a0<a href=\"https:\/\/idlayr.com\/es\/blog\/hemos-alcanzado-el-mfa-maximo-cual-es-la-alternativa\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Foro Econ\u00f3mico Mundial<\/span><\/i><i><\/i><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Entre 2023 y 2027 se perder\u00e1n en todo el mundo $343.000 millones de euros por fraudes en pagos en l\u00ednea.<\/span>\u00a0<a href=\"https:\/\/www.juniperresearch.com\/press\/online-payment-fraud-losses-to-exceed-343bn\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Investigaci\u00f3n Juniper<\/span><\/i><i><\/i><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">26% de los adultos estadounidenses han sufrido fraude en cuentas bancarias y de cr\u00e9dito <\/span><span style=\"font-weight: 400;\">-<\/span> <a href=\"https:\/\/business.yougov.com\/content\/49284-a-closer-look-at-banking-fraud-in-the-us-whos-at-risk-and-why\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">YouGov<\/span><\/i><\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">El fraude en l\u00ednea se ha industrializado, costando al sector m\u00e1s de $10 billones anuales.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La IA lo empeorar\u00e1 much\u00edsimo. Se necesita un nuevo modelo de identidad, y r\u00e1pido.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>La identidad m\u00f3vil es la soluci\u00f3n<\/h3>\n<p><span style=\"font-weight: 400;\">La respuesta es Mobile Identity, la tecnolog\u00eda segura de identidad y autenticaci\u00f3n en la que se basan todas las redes m\u00f3viles del mundo.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Aprovechando la tecnolog\u00eda existente de redes m\u00f3viles criptogr\u00e1ficamente seguras, ahora es posible transformar la identidad en l\u00ednea, alej\u00e1ndose de la seguridad dependiente del ser humano, sustituyendo la autenticaci\u00f3n basada en el conocimiento por un factor de posesi\u00f3n y eliminando los riesgos de suplantaci\u00f3n de identidad y de apropiaci\u00f3n de cuentas (ATO). Las ventajas para los usuarios y las empresas en t\u00e9rminos de mayor seguridad, facilidad de uso y rentabilidad son significativas.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">La tecnolog\u00eda ya existe para que se produzca este cambio transformador, pero a\u00fan es relativamente nueva. Por lo tanto, es probable que necesite un socio para simplificar el despliegue.  IDlayr puede ayudarle.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; margin: 30px 0 0 0;\">\n<div style=\"width: 300px; padding: 0 20px 0 0; display: inline-block;\"><a href=\"\/es\/online-identity-mobile-era\/?utm_campaign=10591027-White%20Paper%20-%20Online%20Identity%20for%20the%20Mobile%20Era&amp;utm_source=Website&amp;utm_medium=library\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2166 size-medium alignnone\" src=\"https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-ID-cover-large-300x242.png\" alt=\"Libro blanco de IDlayr\" width=\"300\" height=\"242\" srcset=\"https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-ID-cover-large-300x242.png 300w, https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-ID-cover-large-1024x827.png 1024w, https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-ID-cover-large-768x620.png 768w, https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-ID-cover-large-15x12.png 15w, https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-ID-cover-large.png 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/div>\n<div style=\"padding: 30px 0 0 0; display: inline-block;\">\n<h4><a style=\"text-decoration: none;\" href=\"\/es\/online-identity-mobile-era\/?utm_campaign=10591027-White%20Paper%20-%20Online%20Identity%20for%20the%20Mobile%20Era&amp;utm_source=Website&amp;utm_medium=library\"><span style=\"color: #0000ff;\">Descargue nuestro libro blanco<\/span><\/a> y aprenda c\u00f3mo empezar a utilizar Mobile Identity.<\/h4>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>We are now living in a mobile-first world, where the mobile phone has become the primary computing device, transforming the user experience and bringing new challenges and opportunities for secure online identity. &nbsp; Online trust is broken Identity is the foundation for online trust. As our world moves increasingly online, we need to be able [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":2265,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63],"tags":[],"class_list":["post-2242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-identity"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Mobile Identity can rebuild our broken online trust model - IDlayr<\/title>\n<meta name=\"description\" content=\"We are now living in a mobile-first world, bringing new challenges and opportunities for secure online identity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/idlayr.com\/es\/blog\/como-la-identidad-movil-puede-reconstruir-nuestro-quebrantado-modelo-de-confianza-en-linea\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Mobile Identity can rebuild our broken online trust model\" \/>\n<meta property=\"og:description\" content=\"We are now living in a mobile-first world, bringing new challenges and opportunities for secure online identity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/idlayr.com\/es\/blog\/como-la-identidad-movil-puede-reconstruir-nuestro-quebrantado-modelo-de-confianza-en-linea\/\" \/>\n<meta property=\"og:site_name\" content=\"IDlayr\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-30T10:12:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-25T22:13:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/idlayr.com\/wp-content\/uploads\/2025\/05\/online-identity.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paul McGuire\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theidlayr\" \/>\n<meta name=\"twitter:site\" content=\"@theidlayr\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paul McGuire\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/idlayr.com\\\/blog\\\/how-mobile-identity-can-rebuild-our-broken-online-trust-model\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/idlayr.com\\\/blog\\\/how-mobile-identity-can-rebuild-our-broken-online-trust-model\\\/\"},\"author\":{\"name\":\"Paul McGuire\",\"@id\":\"https:\\\/\\\/idlayr.com\\\/#\\\/schema\\\/person\\\/bf8bc06a4ca77bc754b64d40ff87c7ea\"},\"headline\":\"How Mobile Identity can rebuild our broken online trust model\",\"datePublished\":\"2025-05-30T10:12:33+00:00\",\"dateModified\":\"2026-03-25T22:13:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/idlayr.com\\\/blog\\\/how-mobile-identity-can-rebuild-our-broken-online-trust-model\\\/\"},\"wordCount\":385,\"publisher\":{\"@id\":\"https:\\\/\\\/idlayr.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/idlayr.com\\\/blog\\\/how-mobile-identity-can-rebuild-our-broken-online-trust-model\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/idlayr.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/online-identity.jpg\",\"articleSection\":[\"Online Identity\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/idlayr.com\\\/blog\\\/how-mobile-identity-can-rebuild-our-broken-online-trust-model\\\/\",\"url\":\"https:\\\/\\\/idlayr.com\\\/blog\\\/how-mobile-identity-can-rebuild-our-broken-online-trust-model\\\/\",\"name\":\"How Mobile Identity can rebuild our broken online trust model - 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